Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to reduce dark spots, post-acne marks, and pigmentation overnight. The ActiveHold™ Jelly Formula creates a breathable, long-contact layer that maximises ingredient absorption while skin repairs itself at night. Powered by 20% Black Rice Extract from Northeast India, rich in antioxidants. Suitable for all skin types.
\n\nPigmentation and stubborn acne marks are among the toughest skin concerns, because breakouts may fade, but the marks often stay behind. Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to target pigmentation through multiple pathways, helping visibly reduce dark spots, stubborn acne marks, and improve overall skin clarity. Powered by 20% proprietary Black Rice Extract sourced from Northeast India, this antioxidant-rich night serum comes in a first-of-its-kind ActiveHold™ Jelly Formula that forms a breathable, long-contact layer on the skin to help maximise overnight efficacy while your skin is in repair mode.
\n\nKey Benefits
\n- \n
- \nFades dark spots & pigmentation — 7% Niacinamide + 3% TXA work on two separate melanin pathways \n
- \nActiveHold™ Jelly Formula — long-contact breathable layer for deeper overnight absorption \n
- \n20% Black Rice Extract — antioxidant-rich, sourced from Northeast India \n
- \nReduces post-acne marks — visibly clearer skin in 4–8 weeks \n
- \nSuitable for all skin types — gentle enough for sensitive skin \n
How to Use
\n- \n
- Cleanse face thoroughly \n
- Apply toner if part of your routine \n
- Take 2–3 drops of the jelly serum and gently press onto face and neck \n
- Follow with your night moisturiser \n
- Use every night for best results \n
- Apply SPF the next morning \n
FAQs
\n\nWhat does niacinamide and TXA serum do?
\nNiacinamide (7%) controls oil and fades dark spots by blocking melanin transfer. Tranexamic Acid (3%) targets stubborn pigmentation and post-acne marks through a separate pathway. Together they tackle pigmentation from two angles for faster results.
\n\nWhat is ActiveHold™ Jelly Formula?
\nActiveHold™ is Plum's proprietary jelly texture that forms a breathable, long-contact layer on skin overnight, helping active ingredients absorb deeper while skin is in repair mode.
\n\nCan I use this serum every night?
\nYes. This is a night-only serum designed for daily use. Apply after cleansing and before moisturiser. Always use SPF the next morning.
\n\nHow long to see results from niacinamide TXA serum?
\nMost users see visible reduction in dark spots and pigmentation within 4 to 8 weeks of consistent nightly use.
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Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to reduce dark spots, post-acne marks, and pigmentation overnight. The ActiveHold™ Jelly Formula creates a breathable, long-contact layer that maximises ingredient absorption while skin repairs itself at night. Powered by 20% Black Rice Extract from Northeast India, rich in antioxidants. Suitable for all skin types.
Pigmentation and stubborn acne marks are among the toughest skin concerns, because breakouts may fade, but the marks often stay behind. Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to target pigmentation through multiple pathways, helping visibly reduce dark spots, stubborn acne marks, and improve overall skin clarity. Powered by 20% proprietary Black Rice Extract sourced from Northeast India, this antioxidant-rich night serum comes in a first-of-its-kind ActiveHold™ Jelly Formula that forms a breathable, long-contact layer on the skin to help maximise overnight efficacy while your skin is in repair mode.
Key Benefits
- Fades dark spots & pigmentation — 7% Niacinamide + 3% TXA work on two separate melanin pathways
- ActiveHold™ Jelly Formula — long-contact breathable layer for deeper overnight absorption
- 20% Black Rice Extract — antioxidant-rich, sourced from Northeast India
- Reduces post-acne marks — visibly clearer skin in 4–8 weeks
- Suitable for all skin types — gentle enough for sensitive skin
How to Use
- Cleanse face thoroughly
- Apply toner if part of your routine
- Take 2–3 drops of the jelly serum and gently press onto face and neck
- Follow with your night moisturiser
- Use every night for best results
- Apply SPF the next morning
FAQs
What does niacinamide and TXA serum do?
Niacinamide (7%) controls oil and fades dark spots by blocking melanin transfer. Tranexamic Acid (3%) targets stubborn pigmentation and post-acne marks through a separate pathway. Together they tackle pigmentation from two angles for faster results.
What is ActiveHold™ Jelly Formula?
ActiveHold™ is Plum's proprietary jelly texture that forms a breathable, long-contact layer on skin overnight, helping active ingredients absorb deeper while skin is in repair mode.
Can I use this serum every night?
Yes. This is a night-only serum designed for daily use. Apply after cleansing and before moisturiser. Always use SPF the next morning.
How long to see results from niacinamide TXA serum?
Most users see visible reduction in dark spots and pigmentation within 4 to 8 weeks of consistent nightly use.









Description
Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to reduce dark spots, post-acne marks, and pigmentation overnight. The ActiveHold™ Jelly Formula creates a breathable, long-contact layer that maximises ingredient absorption while skin repairs itself at night. Powered by 20% Black Rice Extract from Northeast India, rich in antioxidants. Suitable for all skin types.
Pigmentation and stubborn acne marks are among the toughest skin concerns, because breakouts may fade, but the marks often stay behind. Plum's Black Rice & Niacinamide-TXA 10% Night Clarity Jelly Serum combines 7% Niacinamide and 3% Tranexamic Acid to target pigmentation through multiple pathways, helping visibly reduce dark spots, stubborn acne marks, and improve overall skin clarity. Powered by 20% proprietary Black Rice Extract sourced from Northeast India, this antioxidant-rich night serum comes in a first-of-its-kind ActiveHold™ Jelly Formula that forms a breathable, long-contact layer on the skin to help maximise overnight efficacy while your skin is in repair mode.
Key Benefits
- Fades dark spots & pigmentation — 7% Niacinamide + 3% TXA work on two separate melanin pathways
- ActiveHold™ Jelly Formula — long-contact breathable layer for deeper overnight absorption
- 20% Black Rice Extract — antioxidant-rich, sourced from Northeast India
- Reduces post-acne marks — visibly clearer skin in 4–8 weeks
- Suitable for all skin types — gentle enough for sensitive skin
How to Use
- Cleanse face thoroughly
- Apply toner if part of your routine
- Take 2–3 drops of the jelly serum and gently press onto face and neck
- Follow with your night moisturiser
- Use every night for best results
- Apply SPF the next morning
FAQs
What does niacinamide and TXA serum do?
Niacinamide (7%) controls oil and fades dark spots by blocking melanin transfer. Tranexamic Acid (3%) targets stubborn pigmentation and post-acne marks through a separate pathway. Together they tackle pigmentation from two angles for faster results.
What is ActiveHold™ Jelly Formula?
ActiveHold™ is Plum's proprietary jelly texture that forms a breathable, long-contact layer on skin overnight, helping active ingredients absorb deeper while skin is in repair mode.
Can I use this serum every night?
Yes. This is a night-only serum designed for daily use. Apply after cleansing and before moisturiser. Always use SPF the next morning.
How long to see results from niacinamide TXA serum?
Most users see visible reduction in dark spots and pigmentation within 4 to 8 weeks of consistent nightly use.
























